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    Custom Rugs Brief a custom rug

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    Tailor our rugs to your space, or design your own rug from scratch.

    BESPOKE RUG buying GUIDE

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    18.01 LONDON

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    Choose Love

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    Mac Collins

    Mimi Forrest

    Rob Pybus

    Sebastian Wrong

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    Zandra Rhodes

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  • Our_Story


    Our_story

    East
    Londons
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    Awards

    Carpet Design Awards 2024: Best Interior

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    Archiproducts Design Awards 2022

    Archiproducts Design Awards 2021

    Elle Decoration British Design Awards 2021

    Case_studies

    Taking Rugs to New Heights in a Modern Show Home

    Trifle* Echo Branding in MOOs Workspace Rework Through Colour Matching

    Oversized rugs for a 1930s Post Office designed by Albert Khan

    Custom Modular Rugs for a Residential Client

    Neoclassical Georgian Style renovation Project

    Bespoke Rug for Mining Company

    Team

    Simon Goff

    GILL THORPE

    BEKAH SMITH

    ANDREW MOORE

    BRISH TURNER

    CARLO DI NARDO

    KATIE RICHARDSON

    Simon Goff

    Simon Goff

    FOUNDER AND DIRECTOR

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Find a rug

  • Rugs


    All rugs

    Quick Ship

    Recycled

    Label STEP

    In Stock

    Sale

    Rug Construction

    Tufted

    Hand Knotted

    Flat Weave

    Jacquard

    Hand Woven

    Rug_shape

    Circular

    Runner

    Shaped

    Square

    Rectangle

    Rug_style

    Vintage

    Shaped

    Patterned

    Geometric

    Plain

    Textured

    Striped

    Rug Colours

    Verso Pleat

    Verso Pleat

  • Custom


    Custom Rugs Brief a custom rug

    Bespoke, Customised and made to measure rugs

    Tailor our rugs to your space, or design your own rug from scratch.

    BESPOKE RUG buying GUIDE

    How to Commission a Bespoke Rug with FLOOR_STORY

    Construction Options

    Hand Knotted

    Tufted

    Jacquard

    Flat Weave

  • Designers


    All designers

    18.01 LONDON

    2LG Studio

    Abigail Weston

    Adam Nathaniel Furman

    Amechi Mandi

    Camille Walala

    Carmellia Indrawati

    Catherine MacGruer

    Child Studio

    Choose Love

    Crafts Council x Halina Edwards

    Diane Bresson

    Eley Kishimoto

    Emdal Studio

    Emily Forgot

    Eve Spencer

    Flock

    FLOOR_STORY

    FLOOR_STORY Selects

    Gill Thorpe

    Henry Holland

    John Booth

    Josephine Ford

    Kangan Arora

    Kitty Joseph

    Laura Spring

    Mac Collins

    Mimi Forrest

    Rob Pybus

    Sebastian Wrong

    trifle*

    Zandra Rhodes

    trifle*

    trifle*

  • Our_Story


    Our_story

    East
    Londons
    friendliest
    _rug dealer

    Awards

    Carpet Design Awards 2024: Best Interior

    Carpet Design Awards 2023: Best Interior

    Archiproducts Design Awards 2022

    Archiproducts Design Awards 2021

    Elle Decoration British Design Awards 2021

    Case_studies

    Taking Rugs to New Heights in a Modern Show Home

    Trifle* Echo Branding in MOOs Workspace Rework Through Colour Matching

    Oversized rugs for a 1930s Post Office designed by Albert Khan

    Custom Modular Rugs for a Residential Client

    Neoclassical Georgian Style renovation Project

    Bespoke Rug for Mining Company

    Team

    Simon Goff

    GILL THORPE

    BEKAH SMITH

    ANDREW MOORE

    BRISH TURNER

    CARLO DI NARDO

    KATIE RICHARDSON

    Simon Goff

    Simon Goff

    FOUNDER AND DIRECTOR

  • Stories


    All_stories

    Recent_stories

    5 Ways to Incorporate Primary Play into Your Interiors

    The Dye Master

    Celebrating B Corp Month

    Story_categories

    Design_stories

    Floor_stories

    Our_stories

  • Sustainability
  • Contact
Trade

Stories

Balancing Raw Interior Elements with Colourful Furnishings

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Balancing Raw Interior Elements with Colourful ...

floor_stories

Balancing Raw Interior Elements with Colourful ...

18.01 London's new East London Space

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18.01 London's new East London Space

designer_stories

floor_stories

18.01 London's new East London Space

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East
London's
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_Rug Dealer

FLOOR_STORY

Cairo Studios, 4 Nile Street,
London N1 7RF Map
020 3053 0054
team@floorstory.co.uk

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