Designer

Henry Holland

Henry Holland has designed a series of rugs that emulates the patterns seen in his ceramics by mixing traditional techniques with iconography from the 80s and 90s rave scene.

Henry Holland Studio produces contemporary ceramic homewares by using ancient craft techniques by hand in his East London studio.

Our collaboration melds these designs along with 90s iconography, particularly rave flyers full of cheeky slogans and smiling faces.

This makes for a series of striking, feel good rugs. The irregular silhouettes make the rugs more than allude to ‘out of mind’ experiences.

These hand-made tufted and hand knotted rugs are a combination of craft techniques. Similar graphic shapes are seen in Henry’s ceramics, made using the traditional Japanese Nerikomii process. This involves molding slabs of a coloured clay and then cutting them horizontally to reveal a pattern.

The initial rug palette included greens, acid yellows and monochrome browns and creams. Since then it has rapidly developed into an ever-growing archive of colour compilations thanks to our custom options.

4AM

Henry Holland

4AM

Regular price £680.00

Regular price Sale price £680.00
Unit price per
4AM Green

Henry Holland

4AM Green

Regular price £680.00

Regular price Sale price £680.00
Unit price per
4AM in Black

Henry Holland

4AM in Black

Regular price £660.00

Regular price Sale price £660.00
Unit price per
4am in Cream and Green

Henry Holland

4am in Cream and Green

Regular price £660.00

Regular price Sale price £660.00
Unit price per
4AM in Green and Pink

Henry Holland

4AM in Green and Pink

Regular price £660.00

Regular price Sale price £660.00
Unit price per
4AM in Pink

Henry Holland

4AM in Pink

Regular price £660.00

Regular price Sale price £660.00
Unit price per
6AM Melt

Henry Holland

6AM Melt

Regular price £3,410.00

Regular price Sale price £3,410.00
Unit price per
Diagonal Melt Blue

Henry Holland

Diagonal Melt Blue

Regular price £3,245.00

Regular price Sale price £3,245.00
Unit price per
Diagonal Melt Cream and Brown

Henry Holland

Diagonal Melt Cream and Brown

Regular price £3,245.00

Regular price Sale price £3,245.00
Unit price per
I Feel Love Green

Henry Holland

I Feel Love Green

Regular price £3,140.00

Regular price Sale price £3,140.00
Unit price per
I Feel Love in Berry Red

Sale

Henry Holland

I Feel Love in Berry Red

Regular price £1,580.00

Regular price ~~£1,975.00~~ Sale price £1,580.00
Unit price per

Sale
I Feel Love in Green (Tufted)

Henry Holland

I Feel Love in Green (Tufted)

Regular price £1,975.00

Regular price Sale price £1,975.00
Unit price per
I Feel Love Orange

Henry Holland

I Feel Love Orange

Regular price £3,410.00

Regular price Sale price £3,410.00
Unit price per
I Feel Love Red

Henry Holland

I Feel Love Red

Regular price £3,410.00

Regular price Sale price £3,410.00
Unit price per
I Feel Love Tan

Henry Holland

I Feel Love Tan

Regular price £3,410.00

Regular price Sale price £3,410.00
Unit price per
Melted

Henry Holland

Melted

Regular price £1,485.00

Regular price Sale price £1,485.00
Unit price per

Henry talks rugs and ceramics

Henry Holland talks to us through his ceramic process and how this informed our rug collaboration

Henry has a hand in nearly every piece that’s created from his Hackney based studio which as he says‘creates a connection between the maker and the piece’.This collaboration has been more than about creating brilliant designs, but unites the tactility of the craftsmanship behind rug-making and ceramics.

What we love about Henry’s work is the way he recontextualises traditional craft techniques and combines them with modern references, something that we really champion here at FLOORS_STORY

Simon Goff, FLOOR_STORY founder

Melting Runner Navy

For the London Design festival 2021, East London rug company FLOOR_STORY has collaborated with Henry Holland, on a series of rugs integrating bold patterns and classic rave iconography, including smiley faces and psychedelic-style patterns. The striking pieces more than allude to ‘out of mind’ experiences with irregular shaping and runners which seems to melt into the surroundings. More muted tones allow for integration into various interior settings; the more striking designs make for wonderfully unexpected statement rugs.

Love this but want something slightly different?

Good news my friend, you’ve come to the right place! We offer custom services which means you can adapt any of our designer range rugs into a different size, colour, construction or shape.

Tell us your ideas and we’ll get cracking with creating your perfect rug. The beauty of this service is we don’t price it for individuality, it's priced by size and material, that’s all - happy days.

To find out more information about customising this rug - get in touch with us.

See Rug

Melted

Love this but want something slightly different?

Good news my friend, you’ve come to the right place! We offer custom services which means you can adapt any of our designer range rugs into a different size, colour, construction or shape.

To find out more information about customising this rug - get in touch with us.

See Rug